Each list in ProAbono provides access to essential data for managing your SaaS business.
Overview of the list
The Subscriptions Evolution list gathers information about subscription changes over a given period. It allows you to review and analyze key data to monitor subscription trends, identify patterns, or gain deeper insights into your subscribers.
You can access this list from the left-hand navigation menu in the back office, under the Subscribers > All lists & exports section.
Available Filters
To facilitate data search and analysis, the list offers several filters. Here are the main filters available:
- By evolution period: by day, week, month, rolling month, rolling 30 days, year, or custom dates.
- By event type:
- Active subscriptions: shows all subscriptions that became active during the selected period.
- Trial period: shows subscriptions that entered the trial period during the selected period.
- Active beyond trial period: shows active subscriptions that have surpassed their trial period during the selected period.
- New subscriptions: shows all newly created subscriptions during the selected period.
- Lost subscriptions: shows subscriptions that were canceled or terminated during the selected period.
- Plan changes: shows all plan changes made during the selected period.
- Suspended subscriptions: shows subscriptions that were suspended during the selected period.
- Reactivated subscriptions: shows subscriptions that resumed after suspension during the selected period.
- By customer country.
- By segment: group subscriptions by segments defined in your sales strategy.
- By currency: EUR, USD, etc.
- By offer: select subscriptions related to a specific offer.
- By trial period status: filter based on whether the subscription is in the trial period or not.
These filters help refine the results to display only the information relevant to your analysis.
Available Actions
Each list includes an Actions button for performing operations on the displayed data.
Data Export
Data export is available for each list. You can choose between two types of export:
- File export: export the data in CSV or JSON format for easy integration into your analysis tools (e.g., Excel, databases).
- Export via the ProAbono API: retrieve data via the API to integrate into your automated workflows.
Examples and Use Cases
- Track new subscriptions created during the current month to evaluate the performance of acquisition campaigns.
- Identify suspended or lost subscriptions during the past quarter to detect potential issues and define corrective actions.
- Analyze plan changes made by your customers to better understand their needs and adjust your sales strategy.
These examples demonstrate how this list can help improve the management of your SaaS business.